Program

Market Readiness Sprint

About this program

Four focused weeks to a repeatable go-to-market motion for HR-tech and consulting vendors — sharpen positioning, set pricing, and build a qualified pipeline with weekly operator reviews.

Schedule

Agenda

Week 1
Positioning & ICP
Sharpen who you're for and the wedge that wins.
- Nina Petrova
Week 2
Pricing & packaging
Set pricing and packaging you can defend and grow.
- Carlos Mendes
Week 3
Pipeline & outbound
Build a repeatable motion to fill the top of funnel.
- Carlos Mendes
Week 4
Review & iterate
Review the numbers and lock the next quarter's plan.

Lineup

Speakers

Nina PetrovaHead of People Strategy, CoreStack HCM
Carlos MendesPrincipal Consultant, Meridian HR Advisory

Market Readiness Sprint

About this program

Agenda

Positioning & ICP

Pricing & packaging

Pipeline & outbound

Review & iterate

Speakers